over $7 Million a year

October 24, 2006 at 8:26 pm Leave a comment is owned by Jennifer Nichols and Brad Fallon . According to Brads site they expect 3rd year sales to be well into the 8 figures

If you have time watch the video here or download the audio version if you are having problems with the video

Do Me a Favor What: Online seller of elegant wedding favors Who: Jennifer Nichols and Brad Fallon of Where: Atlanta When: Started in 2004 How much: Less than $1,000 While searching the net for the perfect place-card holders to use at her upcoming wedding, Jennifer Nichols saw a great opportunity waiting to be unveiled. She recognized the huge demand for wedding favors, but they lacked variety. “There were over 150,000 people [doing internet searches on] the term ‘wedding favors’ every month,” says Nichols. So the former corporate sales agent decided to start a part-time online business. Nichols, 35, went to a wholesale mart and spent a couple hundred dollars on wedding favors. Her tech-savvy fiancé, Brad Fallon, 38, helped her set up a Yahoo! storefront for $50. Nichols credits the “no paper” approach to helping her keep startup costs low. In January 2004, MyWeddingFavors.comopened with 40 products. Nichols’ basement served as business headquarters, and to keep expenditures low, she didn’t stock inventory, but kept just enough on hand to fill orders. In June 2004, with sales of $1 million, the business became a full-time venture. Nichols had a lot more ideas for wedding favors, so she and Fallon traveled to China and struck a deal with a manufacturing company to create their own line. In October 2004, they formed a wholesale company, Kate Aspen, not only to provide product for, but also to help other retailers find a stylish assortment of favors, including silver heart-shaped measuring spoons …


Entry filed under: Internet Startup.

How not to flip Realestate a profitable .Com

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

Trackback this post  |  Subscribe to the comments via RSS Feed

About Biz News

My Name is Bisi and this is my blog This blog features stories that I have read that I think are interesting . I usually bookmark the stories that I find interesting but they are getting too many . I have decided to catalog and share them on this site . I am not really promoting the site so you might have accidentally stumbled on it . Thanks for visiting .
October 2006
« Sep   Nov »

Blog Stats

  • 164,452 hits


%d bloggers like this: