Bloggers Get Creative to Make Cash

January 16, 2008

I talked with several publishers making so much from their blog that they left their day jobs. One such blogger – Rhett Butler, founder of Mongabay.com – makes $15,000 to $18,000 a month on his site about rainforest conservation. Such success usually comes from experimenting with ad-revenue models, advertised products and ad positions. It can take several months to find the best model for a particular site.

Of course, drawing big ad money depends more on having a blog with lots of interesting and unique content that draws lots of readers, showing up high in search-engine results for your topic and having ads that pique your readers’ interest. The vast majority of blogs make dimes, not dollars, a day, according to ProBlogger.net.

While the programs are expanding, some bloggers are coming up with their own ways to make money. For instance, Roger Fredericks, a golf pro who sells DVDs teaching golfers flexibility exercises, used to spend $10,000 to $25,000 a pop airing infomercials on the Golf Channel. When the network raised its rates last year, he decided to focus on making money on his Web site.

http://blogs.wsj.com/independentstreet/2008/01/15/bloggers-get-creative-to-make-dough/

Entry Filed under: Internet Startup. .

3 Comments Add your own

  • 1. Shukree Abuwi  |  February 13, 2008 at 5:26 am

    I just started my blog. Very useful site!

  • 2. clizaccita  |  February 17, 2008 at 12:59 am

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  • 3. Investblogger  |  March 2, 2008 at 8:42 am

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My Name is Bisi and this is my blog This blog features stories that I have read that I think are interesting . I usually bookmark the stories that I find interesting but they are getting too many . I have decided to catalog and share them on this site . I am not really promoting the site so you might have accidentally stumbled on it . Thanks for visiting .

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